There are people on those bicycles
I ride a bike
People who ride bikes are all around us. From behind the windshield it may seem that we are all the same, but we come from all walks of life and experiences.
We could be your nurse, your carpenter, your child’s friend, your priest or even one of your sports heroes. We may ride for different reasons, but we all love to ride.
This is just the beginning of a public awareness campaign that will include billboards (like the one on the right in Lawrenceville), bus shelter ads, video, and other media tactics to encourage drivers to simply drive with care.
Here are some real Pittsburghers who you may encounter riding our streets:
This campaign needs your help to continue and broaden its reach. We have a live Indiegogo Campaign where your donation will directly fund the relaunch and expansion of the Drive With Care campaign. Click the donate button below to support this effort. Becoming a Member of BikePGH is another great way to show you Care. Thank you!
This campaign has been made possible by a generous grant from The Benter Foundation. Now it is up to us to sustain it. Please donate today.
Special thanks to Brad Quartuccio for his photography, and Wall-to-Wall Studios for the campaign creative.